Gil Gallegos, who grew up in Colorado, was forced to choose a new name for Honey Pig because he didn't buy the restaurant directly from its original owners.
"Gangnam was suggested to me by a delivery guy and I didn't disagree," he says.
Other than the name, Gallegos hasn't made too many changes to the popular Korean barbecue, although he hopes to "freshen up the menus" with his chef, who's started serving carved oranges for dessert.
Gallegos isn't a "Gangnam Style" dance fanatic, nor is he sure if he's ever visited the Seoul neighborhood which inspired the hit song. He was last in Korea in 1968: "I don't think it was called that then," he says.
While the restaurant's name was intended to resonate with a new generation of potential restaurant patrons, Gallegos says it's drawn very few diners.
"Most of the people come looking for Honey Pig," he says.