"We're number one! We're number one! And there is no number two!"
You've got to love the Amazon PR department. The company is crowing about its sales of the Kindle electronic reader (also prominently flagged as one of the company's designated bestsellers). Meanwhile, following the sales push on Cyber Monday, Amazon's share price reached an all-time high of $135. (This after its fantastic third quarter, which included a 28 percent increase in net sales.) The company is riding high, so high that it's bragging about leading the nation in Kindle sales--a product no one else can sell.
Quoth Amazon, "November is already the best sales month ever for Kindle, even before Cyber Monday. Kindle continues to be the most wished for, the most gifted, and the #1 bestselling product across all product categories on Amazon." But the company provides no actual sales figures. Nor does it mention that, for instance, Wal-Mart doesn't carry the Kindle. Nor does it compare its (unspecified) numbers against Barnes & Noble's competing Nook device. But never mind that. Amazon is No. 1 in Kindle sales! In your face, No. 2! Oh, wait...