It is on, Jeff Bezos! Smaller corporate rival to Amazon, Barnes & Noble is announcing today a rival electronic reader device to the successful Kindle. The Nook, as it's called, will compete with Kindle at the same price point, $259 (per the NYT).
Amazon has been coy about breaking out its sales of the Kindle, which has been revamped once already since its fall 2007 debut. Barnes & Noble has been slow but steady in coat-tailing Amazon, first introducing digital content through BN.com in July, and now with Nook, which has its own Web site.
B&N hasn't yet held its expected press conference today, so we're hoping to have an image and specs for the device by later this afternoon.