As Steve Ballmer is surely proving at the Microsoft meeting today, CEOs these days are more and more like professional wrestlers, screaming and jumping around and taunting one another in the press. Today, Turtleneck Jobs tells Jeff "The Cackler" Bezos that the Kindle ain't shit, in this many words: "You notice Amazon never says how much they sell; usually if they sell a lot of something, you want to tell everybody." Ball's in your court, Bezos. Before you hit him with a folding chair, do you have anything to say to the Apple Man?
He is Bezos; hear him roar.