The time was 3 a.m. on June 5, 2010. Seahawks rookie wide receiver Golden Tate wandered into the Top Pot Doughnuts housed in the Bellevue

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Best Unintentional PR Stunt

Golden Tate wandered into the Top Pot Doughnuts

The time was 3 a.m. on June 5, 2010. Seahawks rookie wide receiver Golden Tate wandered into the Top Pot Doughnuts housed in the Bellevue condo complex where he lives. Nobody would notice one less maple bar, right? According to Top Pot co-founder Mark Klebeck, a baker had left the store unattended when Tate and another person entered. Not only did the police respond to the employee's 911 call alerting local authorities to the trespassers' presence, so did the press. "ESPN's Pardon the Interruption did a story. Fortune magazine and The New York Times wrote about it, all because of a break-in for doughnuts," says Klebeck, who adds that Top Pot has had to ramp up production of all the maple bars they keep selling out of. —Julien Perry 10600 N.E. Ninth Place, Bellevue, 425-457-7440; 2124 Fifth Ave., 728-1966; and other locations.

 
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