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Snakes on a Plane wears its B-movie shamelessness—its most winning feature and salable commodity—like the swanky pheromones the baddies use to goose their crate-load of venomous serpents into a feeding frenzy. From a dozen straight-to-video thrillers, it swipes the old setup with the dogged FBI agent (Samuel L. Jackson, by this point practically a high concept in himself) transporting a witness in protective custody. From Irwin Allen's TV-movie knockoffs of his money-minting disaster-movie formula (Fire! Flood! Cave-In!), it borrows the combination of a Grand Hotel character assortment and a Budget Inn cast, stocking the coach section with types such as the Attendant Who Sure Hopes Her Last Flight Is Quiet (Julianna Margulies, in the Karen Black Airport 1975 role), the Pissy Guy You Can't Wait to See Constricted, and the Woman With the Plump, Juicy Baby.
A filmmaker with a sense of embarrassment might try to downplay the obviousness of these stock characters and their Fisher-Price exposition. Not so director David R. Ellis, a veteran second-unit man who showed mad genre-movie skillz with Final Destination 2 and Cellular. Ellis emphasizes their phoniness to the point of absurdity, draping the travelers in ridiculous leis and turning them into a frequent flyer's worst nightmare of sneezy, wheezy, sleazy humanity. (As in the recent Red Eye and Flightplan, mass transit is a Sartrean hell of other people.) When the snakes finally show up—part of a showboating Asian American gangster's uniquely far-fetched assassination plot—they run amok among these stereotypes like the film-shredding gargoyles in Joe Dante's Gremlins sequel. All but winking at the camera, they gouge eyes, barge in on the Mile High Club, and give zipper-clenching new meaning to the term "trouser snake."
And yet for a movie that trades explicitly on its audience's phobias of snakes and tight spaces, Snakes on a Plane does surprisingly little with either fear. The en-masse snake attacks are staged with splattery verve and sick humor: If Mad TV had the balls-out tastelessness to parody United 93, it might resemble the montage of passengers taking up arms against their slithery foes. But the many wriggling CG snakes look silly instead of scary. The ornery 3-D solidity of one real rattler is worth two dozen pixelated pythons, and there are so many of the damned things that none develops any real presence or villainy. (You wait for Jackson's tough guy to reveal an Indiana Jones–style weakness for reptiles, but alas, he remains dully superhuman.) The set, moreover, is one of those multilevel enormojets with the plush upstairs lounge—a setting, in the no-frills Southwest era, as far removed from most people's experience of flying as zeppelin travel. It's rarely confining enough to bring out the creepy-crawly effectiveness of the premise—the threat of reaching into an overhead compartment and finding snakeskin that isn't a jacket.